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Priming and context - why we miss the steering wheel for the speedo ?!
- of why you can't sell upsell a (n-1) version of a new, different in context product to an audience that loves the (n+1)th version of a much loved…
Jun 20, 2022
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Varadha
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Priming and context - why we miss the steering wheel for the speedo ?!
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Why the frontier of human decision making is more cognitive psychology than data analysis
For time immemorial, I have been fascinated by Sherlock Holmes and his keen power of inductive deduction - “ what likely would have happened “ looking…
Oct 10, 2021
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Varadha
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Why the frontier of human decision making is more cognitive psychology than data analysis
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Re-framing human cognition - one nudge at a time
What is Occam's nudge about ? About human cognition and thinking and how to shape it...
Sep 16, 2021
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Varadha
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Re-framing human cognition - one nudge at a time
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Coming soon
This is Occam's Nudge, a newsletter about Sherlocking cognition, awareness and action in a noisy world.
Sep 7, 2021
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Varadha
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Coming soon
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Occam's Nudge
Sherlocking cognition, awareness and action in a noisy world
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